By Vincent Kao, NEXT.0 Senior Creative Director
Brainstorm here, there, or anywhere
The holiday season is always one of our busiest times of the year. Office parties, travel, and last second RFPs are a fact of life. Shootings are in progress or wrapping up, new business is being pitched, talent is being scouted, while life during the holidays goes on. Two years ago, I was on a shoot during the holidays, and things got a little crazy.
When you’re in the design business, you know you’re rarely going to get it right on the first try when it comes to giving clients what they want. However, your goal should be to provide your clients with impressive results as soon as possible. The sooner you get approval over your design, the faster your clients are satisfied, and then you can proceed with your next project. Here’s how to make that happen using one high-tech tool and a few simple techniques.
It’s often said these days that thanks to the disruptive impact of technology, “every company is a software company.” The immense value that software can bring to an organization means that developers are a crucial part of any company that does software or app development. After all, developers are the ones responsible for turning abstract business visions into functionable codes. However, it’s not always easy for managers, key decision-makers, and developers to all be on the same page during meetings. While team leaders are primarily concerned with fulfilling business requirements, developers usually focus on solving complex technical problems up-close.
Getting creative content and design right requires knowing your clients’ likes and dislikes, tastes, preferences, and more. With these best practices and the right collaborative tools in place, you can make the client feedback process fast and efficient- saving everyone time and money.
The right fabric can make or break your apparel line. The wrong choice may make it difficult or impossible to bring your creative vision to life. You have to spend days, weeks or months starting over. Avoid this time-consuming and costly situation with our fabric sourcing checklist for fashion designers and a must-have piece of technology.
Brainstorming is a big part of any workweek in the marketing world. While you’ll always need fresh ideas, you don’t have to use the same tactics every time. If your brainstorming has gotten stale and repetitive, it’s time to seek new tricks and tools to inspire your team. Try out these seven ways to improve the effectiveness of your brainstorming sessions.
We all brainstorm differently. As Avi Couillard, a Senior Strategist at the digital agency Instrument , puts it: “Some people need to noodle on an idea, some need to converse with their team about it, and some need to visit it on their own terms.” For agencies like Instrument, inspiration can strike at any place and time.
Instrument’s creative team has been using Jamboard for 10 months as a part of early testing cycles to facilitate brainstorms and execute on big ideas for clients, including Google. Along the way, the team has noticed an interesting shift in their creative process.
We interviewed members of Instrument’s creative team to tell us about this shift, and how Jamboard has changed their team’s approach to brainstorming.
What could your business accomplish if everyone were rowing in the same direction? Many people have talked about the profitability gains from innovation, collaboration and creativity, but few have focused on how to generate profits. The simple solution is to upgrade your meeting room technology.
Meetings are supposed to be places where people come together, eager to share their inspiration and progress on company goals and projects. Instead, managers and workers alike tend to dread going to meetings. They are considered irritating time sinks that hinder productivity. Imagine a different world where everyone in the company wants to go to meetings because they are empowering and collaborative "brain-sharing" sessions. Technology can make that happen and 2017 is the year it will happen, for many companies at least.
One recent survey revealed that there is a generation gap in how people feel about meetings, with 55 percent of millennials calling them "productive," while only 45 percent of older generations agree. The difference may be the type of technology each of these generations is more familiar with, because millennials tend to get on board early with advanced technology.